The bounce rate is a very important aspect of your site and your online business. Bounce rate is basically the rate at which people leave your site within the first 5 seconds (or so) of landing. Statistics show that we humans aren’t very generous with our time and are in fact quite impatient and unforgiving [...]

Pretty much every internet marketing company uses Twitter as part of their social media marketing campaign. It’s always been relatively difficult to gauge just how effective your Twitter marketing is in terms of what is driving content, what content of yours is being shared and how effective the Tweet button is for you. Twitter announced [...]

Twitter as you know let’s you follow people, companies brands and services. When you follow an account, their tweets appear in your timeline. Only tweets shared by people you’re following appear in your timeline, that is until now. Twitter has finally cracked and allowed the promoted tweets advertisers appear in the timeline of those not [...]

Optimisation on its own is not always enough to gain rankings within the SERPs (Search Engine Results Pages). A lot of the time, the optimisation techniques must be implemented in conjunction with other techniques in order to gain the maximum benefit. Techniques related to advertising and marketing must be implemented together. These other techniques may [...]

Search Engine Optimisation is a very complicated aspect of internet marketing and contrary to what a lot of companies may tell you, nothing can be guaranteed in this industry. There are numerous reasons for this, the primary is that Google is constantly updating and changing and this will always be the case. At the end [...]

The rising popularity of Google+ Google+ is most definitely the hot topic of the month and this should come as no surprise really. The mammoth search giant has expanded once more and delved into the social networking market. The phenomenal aspect of this is that it hasn’t actually been out for more that long and [...]

How to spot a SEO company that isn’t going to get you anywhere There are a lot of companies out there that give SEO a bad name. Companies that will promise the world, only to deliver a range of excuses and disappointment. There are a number of tell tale signs when you come across a [...]

If you have keyword rich content that is unique and relevant to the website on each page then you are more than likely to gain some success in the rankings, but if you focus on even the minute details such as the title and Meta tags then you’re likely to gain even greater success.  When [...]

Internet marketing and Smartphones Iphones, Androids, Blackberries… we all know someone who has one of these phones. Smartphones are leading the way to new innovative strategies for online advertising with providing simple and easy internet access from anywhere in the country. These phones are developing extremely fast and it’s important that companies adapt their internet [...]

Advertising on social network websites is a great way to promote both services and products offered by your company. Because of it’s massive popularity online there is a huge audience waiting to be targeted and because websites such as Facebook and Twitter are free to register with you won’t be spending much money unless you [...]